Frequently Asked Questions
About Bee’s Knees Benefits™
The Bee’s Knees Benefits™ is an exciting way to earn benefits and rewards. The same rewards and benefits you had with the Fresh with Benefits™ and Millers Perks with even more ways to save. You can earn points every time you shop in-store, order food, or purchase gas. The points are redeemable for discounts on gas, food, or merchandise in-store. You can earn free coffee. The more you shop or spend you can gain even more benefits.
Download the Bee’s Knees Benefits™ App and enter the required information.
The points you earn are redeemable for discounts on gas, food purchases, and items in-store. You will have opportunities to maximize your points through bonus offers. You will also receive exclusive birthday rewards and other offers. You can also earn free coffee.
There is no fee to join Bee’s Knees Benefits.
Earning Points
There are multiple ways to earn points
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- Use your Bee’s Knees Benefits™ mobile app
- Enter your enrolled phone number at the pump
- Provide your enrolled phone number to the cashier in-store
- Use your existing loyalty card from Millers Perks
You earn two points for every gallon of gas purchased and two points for every dollar spent in-store or on food purchases. You cannot earn points on alcohol, tobacco, or gift cards, including reloadable, phone cards, lottery, money orders, milk, and taxes. You cannot earn points on free items.
There is no limit to the amount of points you can earn, but points do expire after 1 year of no redemption activity on your Bee’s Knees Benefits™ account.
You can earn points at all Alltown Fresh®, Millers and Honey Farms TX markets and the gas stations at those locations.
All gas, in-store, and car wash purchases count towards earning points except for purchases of free items, alcohol, tobacco, gift cards (including reloadable), phone cards, lottery, money orders, milk and taxes.
Points are available to redeem on your next purchase.
Yes, points expire after one year of no redemption activity on your Bee’s Knees Benefits™ account.
You can track your points via the Bee’s Knees Benefits™ mobile app, beeskneesbenefits.com or at the bottom of your receipt.
Redeeming Points
Points can be redeemed for discounts on your food, gas, or in-store purchases except for: alcohol, tobacco, gift cards (including reloadable), phone cards, lottery, milk and taxes.
100 points = $.10 off per gallon for gas purchases, 200 points = $.20 off per gallon, 300 points = $.30 off per gallon. A gas purchase cannot exceed 20 gallons.
100 points = $1.00 off an in-store purchase, 200 points = $2.00 off, 300 points = $3.00 off
There are multiple ways to redeem points
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- Use your Bee’s Knees Benefits™ mobile app and select the rewards on the pump or pin pad (This is not available at locations with Shell or BP branded fuel)
- Use your registered phone number and select rewards at the pump or indicate to the cashier you wish to use your rewards in-store.
- Use your registered loyalty card at the pump or in store
Your card MUST be registered to redeem any points.
You cannot redeem more than 999 points at any one time. If you have over 999 points when you choose to redeem any remaining points will be left in your account for a future purchase.
No, for safety reasons the discount can only be used on one vehicle, limited to the tank’s capacity and not to exceed 20 gallons.
Yes, all your available points in increments of 100 must be used when you redeem rewards. For example, if you had 225 points you would use 200 points when you redeem. The remaining 25 points stay in your account.
Points expire after 1 year of no activity on your Bee’s Knees Benefits™ account. It is possible that your points have expired. Track the availability of awards on the Bee’s Knees Benefits™ mobile app or at https://beeskneesbenefits.com.
Club Programs
Use your mobile app or provide your phone number every time you make a qualifying purchase to earn towards your free item.
You can track progress on your rewards from the Bee’s Knees Benefits™ mobile app, at https://beeskneesbenefits.com/ or on the bottom of your register receipt.
Bee’s Knees Benefits™ Tiers
There are 3 different levels of benefits within the Bee’s Knees Benefits™ program, Friend, Family and VIBee.
Yes, you can check out this chart for all the benefits here.
To become a Friend, all you need to do is sign up and enroll in the Bee’s Knees Benefits program. You can become Family, if you shop 5-9 times in 30 days. To be a VIBee member you need to shop 10 or more times in 30 days.
You can maintain your status by shopping at the required times to be part of a tier.
If your tier dropped, it is because your trips fell below the required amounts in the last 30-day period. Don’t worry, if in the next 30 days, you shop the required amount you can get back to that tier.
Bee’s Knees Benefits™ Mobile App
Visit the Apple App Store or Google Play Store and search Bee’s Knees Benefits™ to find and download the app.
To have full access to the app you will need to provide First and Last Name, Email Address, Zip Code, and Mobile Phone Number.
The first time you log into the app you can use the same email address and password that you created on-line to access the app.
When you pull up to the pump open your Bee’s Knees Benefits™ Mobile App. If you are not already logged in, log in to access your account, select the pump number you are at and complete the purchase.
When you are in-store open your Bee’s Knees Benefits™ Mobile App. If you are not already logged in, log in to access your account, select Pay Inside, and provide the QR code to the cashier to scan.
No, you can provide your phone number at the time of purchase.
Receipts for transactions made through mobile payment are available as soon as the transaction is complete if you click on receipts within the app.
If you did not use mobile payment you will not see your receipt in the app.
Mobile Payment
Enter your preferred payment method information on the app and you are ready to start paying with your mobile phone.
At the pump, open the mobile app and confirm the pump you are at, lift the handle, and follow the prompts on the app to complete your transaction
In-store, open the mobile app, select pay inside, and provide the QR code to the cashier to scan.
Mobile payment is not available at locations with Shell-branded fuel.
Yes, we use state-of-the-art token-encrypted data to protect your payment information.
No, you don’t always have to use mobile payment. You can use your enrolled phone number to earn and redeem rewards.
Offers
The offers are available in the mobile app or check your email for details.
Each offer may have a different expiration date. Those details are included with each offer.
With regards to coupons and other special loyalty card promotions, the same limits and exceptions will apply. Coupons and other promotional discounts will not be combined.
For purchases made in-store or orders placed on the website, you can apply more than 1 offer to the transaction. For orders made in the mobile app you can only apply one offer per transaction.
Your birthday offer is available on the first day of your birth month.
Information and Communication
As a Bee’s Knees Benefits™ member, we want to make sure we can send you the latest information on your account and your exclusive offers. Your email will be used to send emails with information about the program
We require a mobile phone number, so you can use it as an alternate form of identification to earn or redeem your points in-store. You can opt-in to receive text messages with the latest information about exclusive offers when you provide a mobile phone number.
If you need to update your information, log into the Bee’s Knees Benefits™ app and make any updates under the user profile. You can also log into the Alltown Fresh website and update the information there.
We send a few emails per month and on occasion may send an additional email with special information just for our members. Don’t worry we respect the time of our members and won’t flood your inbox with emails.
We send about one text message per week and on occasion may send additional ones with special information just for our members. Don’t worry we respect the time of our members and won’t flood your phone with text messages.
If you want to opt out of our email or text list, log into the Bee’s Knees Benefits™ app or alltownfresh.com/rewards and update your preferences.
Fresh with Benefits™ becoming Bee’s Knee’s Benefits™
The program has not changed, but there are more savings and deals exclusive to members.
Any points or rewards that you have earned are still available in your account.
All your information and rewards have been carried over from Fresh with Benefits™. If you don’t have automatic updates turned on for your app, update your Bee’s Knees Benefits™ app to the latest version.
Millers Perks™ becoming Bee’s Knees Benefits™
Bee’s Knees Benefits™ has the same opportunity to earn points for the items you purchase in-store or gallons at the pump. Now, those points can be redeemed for discounts in-store and at the pump.
Bee’s Knees Benefits™ still gives you the same types of discounts as you received with the Millers Perks ™ program. There is now one Beverage Club where you can earn free coffee or fountain sodas.
Bee’s Knees Benefits™ also gives you access to a great mobile app with contactless payment and the ability to earn and redeem your rewards.
You do not need to get or enroll a new card. Your existing Millers Perks® card will continue to work. Your card does need to be enrolled to redeem your rewards.